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Facebook Certified Community Manager Sample Questions:

1. A community manager works for a company that is debuting a new product globally at noon PST. The community manager wants to generate engagement consisting of initial product feedback from the target audience within the first hour of the launch.
Which two ways should the community manager generate valuable product feedback? (Choose 2)

A) Ask follow-up questions as people leave feedback
B) Post a link to a press release announcing a product launch
C) Include a discussion question about the product that is being launched
D) Partner with influencers to generate posts about the launch

2. In an established community, members have been posting the same questions repeatedly.
Which three group tools should be used to help members find the answers they are looking for more easily? (Choose 3)

A) Pin a post as an announcement in the group
B) Direct members to report repetitive questions using the Report to Admin tool
C) Ask members to tag an admin every time someone asks a repetitive question
D) Add useful posts to a topic tag dedicated to frequently asked questions
E) Create a frequently asked questions learning unit

3. An Instagram influencer from Switzerland uses a unique region-specific content approach. A community manager is helping the influencer expand into a neighboring country, Austria. The primary goal is to be the number one information source in the region.
Which two actions should the community manager take to support the goal? (Choose 2)

A) Run targeted ads to lookalike audiences in Austria
B) Adapt the local dialect and reuse highly successful content
C) Measure the audience of Austrian followers on existing platforms
D) Ask community members to send profiles in Austria to follow

4. A large parenting support group is open to all parents. It began in the UK without any advertising and now has a global community with members mainly in English-speaking countries.
The other location demographics are much smaller in size than the UK base but are steadily growing.
The group wants to be more culturally inclusive.
Which strategy can the community manager use to include all audience segments?

A) Increase engagement-type posts and use only new content to create engagement.
B) Ask members which types of tools and content they want more of.
C) Repurpose content by reviewing and recycling previous posts.
D) Research and change the content types to align with the demographics of all community members.

5. It's April, and Earth Day is approaching. A parenting group has shown interest in sustainability, so the community manager brainstorms new ideas to engage the community.
What are the two most efficient steps for the community manager to take to inform campaign planning? (Choose 2)

A) Analyze post themes from the last three Aprils
B) Watch the top three nature documentaries released this year
C) Launch a poll to understand which topics are of interest
D) Review the geographic locations of group members
E) Conduct a search of sustainability keywords

Solutions: