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Salesforce Media Cloud Consultant Sample Questions:

1. Amedia publisher is using advertisging sales management to manage their B2B ad sales business. During the creation of a media plan, a consultant wants to see analytical insight using the view insight button on the add and configure placements screen. Which system should the consultant use to achieve this?

A) tabluea
B) google ad manager
C) custom ad server
D) marketing cloud intelligence

2. An Ad Ops team needs to ensure an order created by the sales executive is submitted to the downstream ad servers for fulfillment. order items used within these orders are linked to commercial products and this entire order goes through the industries orer management process for fulfillment. How should the ad ops team use the out-of-the-box product with product code: VPL-MEDIA-CLASS in this enteire process?

A) as parent class of any ommercial product
B) as root product in a product bundle with child commmercial products
C) as object type of a commercial product
D) as corresponding technical product of a commercial product in a decomposition relationship

3. In digital ad sales, what are two ways advertisiments are priced?

A) marketing cost
B) cost per click (CPC)
C) cost per mille (CPM)
D) prepaid expense (PE)

4. Acustomer, who is already using the media cloud advertising sales management application, needs the ability to create and edit templates, while also being able to generate documents. Which two managed permissions ets are required for this?

A) MediaCloudPlus Runtime
B) dovGenInd CME runtime User
C) dovGenInd CME digital experience User
D) dovGenInd CME Designer User

5. A publishing company receives a request for a proposal (RFP) from a home store to advertise their brands - Electro and Furnito. How should a consultant model the home account?

A) create an Account for Home with two Contacts - Electro and Furnito
B) create Accounts for Home, Electro, and Furnito and associate using the parent-child relation
C) create an account for home with advertiser record Type and create Accounts for Electro and Furnito with brand record Type
D) create Accounts for Home, Electro, and Furnito with Advertiser Record Type

Solutions: